Broadcast microservices specialists nxtedition has inked a five-year deal with KNR (Kalaallit Nunaata Radioa), the Greenlandic Broadcasting Corporation, which has chosen to maintain nxtedition’s end-to-end system as their primary broadcast solution. KNR first installed nxtedition as part of its new production infrastructure in 2017 and relies on it to deliver a futureproof workflow for streamlining all their broadcast, web, and social media production needs.  

Using nxtedition’s story-centric workflow, KNR journalists can run their programs themselves, without having to rely on a lot of technical support. The system encompasses pre-production, ingest, media management, script writing, graphics, prompting, live studio automation and social media management. Everything is elegantly controlled from within a single user interface.

Karl-Henrik Simonsen, CEO of KNR said: “We have seen just how reliable the nxtedition technology is and the way it makes the process of creating and delivering content to digital and terrestrial platforms makes it the best choice for us. We have no hesitation in extending our collaboration with them; nxtedition has great support and deliver what they promise. We look forward to our continued cooperation for many years to come.”

Since the initial installation, KNR once again placed nxtedition technology at the heart of its new radio production system.  

Ola Malmgren, CEO, nxtedition explained: “Great storytelling is what audiences come to television for and too often production workflows put the story last. At nxtedition we have changed the game; by allowing journalists to take control of their stories, we are empowering broadcasters to give audiences what they really want – a fantastic viewing experience with an engaging story.”